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Best way to survey farmers who aren't very online?

survey-designmarket-researchethnographic-research
Marcus Johnson
Marcus Johnson
Updated yesterday
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IVR (interactive voice response) surveys work really well here — farmers just answer questions by pressing numbers on any basic phone. We've also had good results pairing local enumerators with paper forms and then digitizing with KoboToolbox. Response rates were honestly better than online surveys we'd run before.
Wei Zhang
Wei Zhang

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