Wei Zhang
wei_zhang
Director
510 IC1000 IC
Market segmentation expert combining cluster analysis with behavioral economics principles. Helps brands identify and target high-value customer segments across APAC and North American markets.
0followers·0following
Available for hire
$180/hr
10 yrs experience
Remote
Joined April 2026
Expertise
market-segmentationcluster-analysisbehavioral-economicscustomer-profilingtargeting
510IC this year
Director0
About
My 10 years in segmentation research have taught me that demographics alone never tell the full story. I use latent class analysis, behavioral clustering, and needs-based frameworks to create segments that actually drive marketing ROI. I've worked across automotive, telecom, and financial services.
Activity
No activity yet