Fatima Al-Hassan
fatima_alhassan
Director
580 IC1000 IC
Customer experience researcher specializing in journey mapping, voice-of-customer programs, and NPS optimization for financial services and e-commerce brands.
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Available for hire
$190/hr
13 yrs experience
Remote
Joined April 2026
Expertise
customer-experiencejourney-mappingNPSvoice-of-customerCX-strategy
580IC this year
Director0
About
I've built CX measurement programs from scratch for three major banks and two leading e-commerce platforms. My approach combines touchpoint surveys, behavioral analytics, and qualitative deep-dives to create journey maps that actually drive operational improvements. I'm a certified CCXP and regular speaker at CX conferences.
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