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What's the fastest way to segment patients by treatment preferences?
Working on a study for a med device client and need to break down patient groups quickly. Any shortcuts that actually wo...
How do you track consumer sentiment around residential solar adoption?
Trying to get a pulse on what's actually driving or blocking homeowners from going solar. Not sure if surveys are enough...
Anyone segmented B2B customers in freight or last-mile delivery recently?
Trying to figure out how to cut our logistics customer base into meaningful segments beyond just company size. Would lov...
Best way to test price sensitivity for a new household product launch?
We're launching a mid-range cleaning product and trying to nail the price point before we go live. Has anyone used conjo...
How do you track demand shifts in the chip market without lagging data?
We keep relying on quarterly reports but by the time they're out the market's already moved. Curious how others are stay...
Best way to test consumer reactions to sustainable packaging changes?
Our client is switching to recycled materials and wants to know if shoppers will notice or care. Thinking surveys but op...
How do you segment customers for residential solar adoption studies?
Working on a project around rooftop solar and not sure how to slice the audience. Is it mostly demographic or do psychog...
Best way to research customer priorities for drone defence systems?
Trying to understand what procurement teams actually care about when evaluating these. Would surveys even work here or i...
How do you forecast demand for last-mile delivery in smaller cities?
Working on a project looking at logistics expansion beyond major metros. Not sure how to handle the thinner data in thos...
Anyone used conjoint analysis to price defence software products?
We're trying to understand how procurement teams weigh cost vs. features for mission-critical software. Not sure if conj...
Best way to segment customers in the last-mile delivery space?
Trying to figure out if B2B and B2C last-mile customers should be treated as totally separate segments or not. Has anyon...
How do you forecast demand for a new chip product with limited data?
Working on a market sizing project for a niche semiconductor component and struggling to find reliable benchmarks. Any t...
Best way to track shifting freight demand trends right now?
Trying to get a read on how shippers are adjusting volumes post-pandemic. Not sure if surveys or secondary data is the b...
How do defence contractors usually handle buyer persona research?
Working on a project targeting mid-tier defence suppliers and not sure where to start with audience research. Any shortc...
Best way to segment farmers when doing ag market research?
Trying to figure out if we should segment by farm size, crop type, or something else entirely. Open to whatever's worked...
How do people actually feel about plastic vs paper packaging these days?
Working on a project for a CPG client and need a gut check on consumer sentiment. Has anyone run surveys on this recentl...
Anyone used conjoint analysis for pricing a home solar product?
We're trying to figure out what residential customers actually value — battery backup, installation speed, brand, price....
Best way to segment farmers for a new crop input product?
Launching a soil treatment product and not sure how to slice the farmer audience. Farm size, crop type, region — not sur...
How do you track customer sentiment shifts in the chip shortage space?
We're seeing a lot of noise in the semiconductor market right now. Trying to figure out the best way to capture how buye...
How do you track demand shifts for chips when supply is so volatile?
Trying to build a demand forecast for power semiconductors but the supply chaos keeps muddying the signal. Anyone dealt ...